The definition of PURITI is simple – it’s the superlative form of pure.
PURITI was founded in 2018 as part of Midlands Apiaries Limited. Midlands Apiaries has honey production history dating back almost 100 years. PURITI is 100% locally owned and dedicated to producing premium, non-GMO, Glyphosate residue-free, single-origin Manuka honey from our state-of-the-art production and packaging facilities. PURITI is proud to be a 100% New Zealand-made brand with passionate Kiwis at the helm.
Harvested and produced in the greenest New Zealand environments, we provide the world with luxurious Manuka honey. Our quality and certification standards are a promise to our customers that we only deliver the best. When it comes to quality, we don’t see government standards, testing and regulation simply as targets to achieve; we see them as the bare minimum. For PURITI they are the starting point for our own quality standards that demand far higher purity levels. We also voluntarily testing for contaminants that we believe are important to the consumer but are not at this stage a legal requirement. With world leading quality and excellence as our benchmark, we are an interwoven group of people, products, skills and services operating on a global scale from our home turf in Canterbury, New Zealand.
Committed to the special connection between land and sea, at PURITI, we base our entire operation on care and respect for the environment. Clean, pure and green - we wouldn’t want it any other way. PURITI strives to reduce footprint and help nature thrive.
Unique New Zealand Locations
Our experienced beekeepers strategically place hives in the most pristine lands and forests of clean, green New Zealand. Some of our hives can be accessed only by helicopter. In this sustainable environment, our bees live up to their reputation as nature’s hardest workers.
Manuka honey in New Zealand follows an ethical honey harvesting programme. It is important to ensure the bees are kept happy and healthy. This programme makes sure the bees are not at risk of contamination and protects the surrounding environment during harvesting. Recording and tracing mean the process can be tracked from start to finish ensuring the highest quality of standards are being met.
Testing & Quality Control
Quality control is of the utmost importance during the processing phase. PURITI honey is harvested, tested, certified and packed in New Zealand. The honey is batch tested to ensure the highest quality standards are being met. Each jar and product undergoes strict quality control to ensure the presentation meets the highest personal and professional standards.
Our Exceptional High Standards
At PURITI, our values are represented in the products we produce. We believe the customer deserves the best and every jar of our monofloral Manuka honey exceeds the minimum threshold for UMF™grading. PURITI’s level of MGO (which is the critical basis for the UMF™ grade) exceeds the minimum requirement set by the UMF™ Honey Association.
PURITI passes all legal requirements of the Manuka Honey Science definition as set by the Ministry of Primary Industries (MPI). All of our Manuka Honey is independently tested and certified by the MPI. We are also one of just a few New Zealand honey producers to be SQF certified. SQF is an internationally recognised benchmark food quality standard and prerequisite requirement to supply most global food retailers.